Thursday, 24 January 2013

[J743.Ebook] Free PDF Farewell to Prague, by Miriam Darvas

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Farewell to Prague, by Miriam Darvas

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Farewell to Prague, by Miriam Darvas

Farewell to Prague is a memoir set against the turbulent events of the Nazi era in Germany and World War II England. It is the story of a girl who, at the age of six, witnesses a murder being committed by German Storm Troopers. From that moment, the happy life she has known disintegrates. Her family escapes to Prague, where they create a new life. Six years later, the Germans march into Prague. Now she has to escape to England alone and on foot. She walks across the snow-covered Beskydy Mountains. By train, fishing boat, and ship, she finally manages to get to England. She comes of age there during the bombing of London. When the war ends, she immediately returns to the Continent to discover the fate of her family. Farewell to Prague is a gripping true story that will fascinate and inspire readers of all ages

  • Sales Rank: #1421664 in Books
  • Published on: 2015-05-08
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.01" h x .53" w x 5.07" l, .0 pounds
  • Binding: Paperback
  • 208 pages

From Publishers Weekly
"Life," Darvas writes, is "the history of individual tragedies" not such a surprising sentiment from an author who first witnessed a murder at the age of six. In this engaging memoir, she relates in modest terms what can only be described as an extraordinary narrative of wartime survival.

Copyright 2001 Cahners Business Information, Inc.

From Library Journal
Another entrant in the growing collection of Holocaust memoirs, Darvas, the daughter of a Jewish father and German mother, shares her story of survival during World War II. Her family escaped the Nazi terror in Berlin to resettle in Prague. Yet the Nazis followed six years later, and Darvas's family sent her away in the hope that she would escape. After a lonely and harrowing journey through the mountains of Czechoslovakia and Poland, Darvas, then 12 years old, wound up on one of the Kindertransports to Britain. Although she was shuttled between foster homes and boarding schools, she struggled to keep her sense of self and family alive during this tumultuous time and lived to see the end of the war. She immigrated to America and, after joining the U.S. Army as an adult, was once again able to visit Prague and learn of her family's destruction. Darvas's well-written and moving tale is a worthwhile addition to this genre. Recommended for larger public libraries and specialized Holocaust collections. Jill Jaracz, MLIS, Chicago
Copyright 2001 Reed Business Information, Inc.

Review

"Life," Darvas writes, is "the history of individual tragedies" not such a surprising sentiment from an author who first witnessed a murder at the age of six. In this engaging memoir, she relates in modest terms what can only be described as an extraordinary narrative of wartime survival. After witnessing her childhood sweetheart's brutal death at the hands of Nazi soldiers, Darvas and her family fled their native Germany for Prague. But when the Nazis invaded Prague, Darvas's parents thought their only recourse was to send their 12-year-old daughter to England on her own, with some help from an underground resistance movement. The journey involved, among other things, climbing the snow-covered Beskydy Mountains and outwitting Nazi bureaucrats. (Darvas's mother, trying to calm her, told her to think of the life-risking enterprise as "a great adventure.") Fortunately, Darvas, starving and cold, was given shelter and food by various strangers. But while the actions of these generous individuals momentarily restored her faith in humanity, the hellish wartime circumstances produced irrevocable emotional scars (her parents eventually perished in Nazi death camps). In rejecting a lover who wanted to marry her, Darvas movingly writes, "My fear of losing him was more powerful than my desire for him." A compelling and quick read, Darvas's story is sure to find an appreciative audience among devotees of wartime memoirs and history. (Publisher's Weekly)

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25 of 26 people found the following review helpful.
Moving account
By Karen James
This was a moving account of a brave young girl and woman surviving a horrendous time in history. I was interested in reading it because I've been researching the Nazi occupation of Czechoslovakia as my grandparents and father were born there and left before the Nazis completely took over. The writing is clear and it reads like a thriller. I am amazed that the author survived but she used her intelligence and her strong will to do so. Definitely worth reading.

36 of 41 people found the following review helpful.
The courage to endure...
By A Customer
�You have to start something with a bang!� said Miriam Darvas, author of the recently published �Farewell to Prague.� The book is written as a memoir that chronicles her harrowing childhood in Nazi era Europe. In it, she masterfully tells the story of fifteen years, at times horrific and other times hopeful, beginning when she was just six years old. The book reads like a suspense thriller, and keeps the reader riveted � right from page one. In the opening pages, Darvas lays a shocking foundation with a story of her childhood love, Kurt Blumberg. The event that occurs is so dreadful that �I still sometimes awaken in the night to the sound of screams and the smell of blood,� she said. �My life, thereafter, became a series of aimless wandering directed by people I did not know and events I did not understand.� And therein lies the story that follows. Shortly after her young friend�s death, and with nothing but the clothes on their backs, the family escapes to Prague and establishes a new home and life. Six years later the Germans arrive in their city, and her mother and father send twelve-year-old Darvas, unaccompanied, to make her way to England. Darvas writes of her final departure from her mother: �The mass of bodies crushed the air out of me. Mother pushed me through a cluster of people hanging from the train doors and forced me into the corridor. Some unknown hands hoisted me into the luggage net. Through the top of the window I saw my mother�s head disappear in the crush of the milling crowd. I waved frantically through the open window. If only she would turn to wave. �Mother!� My cry was lost in the tumult. Oh, please dear God, let her not be lost to me, I prayed. I sensed this was my last good-bye to her, and feared I would always have to remember her being swallowed by the crowd�� Alone but for the help of strangers and a headstrong will to endure, the young girl makes the journey to England on foot, train and boat. As if the experience forged in her an unshakeable courage, her approach to life in the years that follow, though they remain rampant with near-misses and hard luck, is nothing short of astounding. �I would never again go anywhere that I did not want to go,� she writes. �I knew what I wanted: to study history at London University. I wanted to comprehend the events that created this war and gave rise to Hitler with his despotic hold over countries and peoples.� Perhaps an adventurer above all else, Darvas at one point decides to travel into Russian-occupied Prague to visit her sister and learn the fate of her family. Her means of escape from the country, as borders were closing during her stay, is the essence of what a desperate life she had come to lead. An emotionally charged story written in beautiful English, �Farewell to Prague� stands on its own in the realm of Holocaust books. It is a view into a life practically incomprehensible to most people today, especially considering Darvas�s age when she experienced it. �When you live under the stress of war,� she said, �civilization disappears. Most people who live in a civilized society don�t realize it�s a veneer, and it all goes the minute disaster occurs.� �Farewell to Prague� is the author�s first book.

18 of 20 people found the following review helpful.
A riveting memoir
By Susana J. Wey
"Farewell to Prague" by Miriam Darvas is a compelling memoir. Not only is it a fascinating, fast-paced story, it is beautifully written. From the first pages, the reader is gripped by the writer's simple eloquence. Then as events unfold, showing the terror of Jews caught in the Nazi sweep, the reader is emotionally involved. For example, Darvas witnesses the beating/death of a young schoolmate and friend. Though much of the emotional reaction is left unsaid, Darvas' images and words reveal the horror and trauma.

This is not a halocaust memoir per se; actually Darvas escapes the clutches of the Nazi round ups. There is much more to this story, including a tale of high adventure, revealing the verve of a young girl whose life is torn asunder. The scene where she gets on a train, knowing that she may never see her parents again, is imminently painful.

When she finds that her fastidious mother passed away in a concentration camp, an older Darvas is crushed, and the reader is, too. Also murdered was her father, a journalist who is also a poet. Many of his poems were lost, but the one included in the book, "The Sunken City" reveals a talent and a sensitivity that rests beneath the ashes of the Halocaust.

Still this book is much more than an adventure or a memory of the Halocaust ... it is an intense journey into the world of words and a different world as a young Darvas traverses Europe and arrives in England, always surviving and making do despite the danger and the traumas. While the story is riveting, making the book impossible to put down, it is the beautiful writing that makes it flow and elevates it from a mere memoir to a work of art.

Within its pages, there is a mute appeal for peace and much to be learned about other cultures. Darvas herself mentions in the preface that she "straddles two worlds ...I can live anywhere but am at home nowhere ... my roots are shallow but they spread like fingers across the globe, encompassing the world."

"Farewell to Prague" gives us more knowledge of the world (the descriptions of Europe and Prague are unforgettable) and those turbulent times that should not ever be forgotten, lest they be repeated. It is an excellent book, not only for the story, but for the philosophy behind the tale and the words used to express the horror, the hope, the honesty and the bouyancy of a young girl caught in times and circumstances beyond control and beyond belief.

"Farewell to Prague" is a triumph of the human spirit ... a sequel would be much appreciated.

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Wednesday, 23 January 2013

[G796.Ebook] PDF Ebook Math Connects Courses 1-3 (Exam View Assessment Suite), by Glencoe

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Math Connects Courses 1-3 (Exam View Assessment Suite), by Glencoe

Math Connects: Concepts, Skills and Problem Solving, Course 1-3, Examview Assessment Suite

  • Sales Rank: #420485 in Books
  • Published on: 2009
  • Binding: CD-ROM

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Tuesday, 22 January 2013

[E431.Ebook] Get Free Ebook Energy Medicine for Women: Aligning Your Body's Energies to Boost Your Health and Vitality, by Donna Eden, David Feinstein

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Energy Medicine for Women: Aligning Your Body's Energies to Boost Your Health and Vitality, by Donna Eden, David Feinstein

"Even the most hard-nosed doctor will admit that some people have a healing presence that makes us--and our immune systems--better than before. Donna Eden is one of those rare healers."
--Gloria Steinem
Energy Medicine for Women was awarded the prestigious 2009 Nautilus Gold Award in the Health, Healing & Energy Medicine category.

A women’s guide to using energy medicine to promote and maintain optimal physical and mental well-being.

For more than three decades, Donna Eden has been teaching people to understand the body as an energy system, to recognize their aches and pains as signals of energy imbalance, and to reclaim their natural healing capabilities. In this long-awaited new book, Eden speaks directly to women, showing them how they can work with energy to tackle the specific health challenges they face.

Hormonal health is essential to a woman’s well-being, and in this groundbreaking book Eden reveals that a woman can manage her hormones by managing her energies. In fact, energy medicine is effective in treating a host of health issues. From PMS to menopause, from high blood pressure to depression, it offers solutions to women’s health issues that traditional medicine often fails to provide. In Energy Medicine for Women, Eden shows women how they can work with energy to strengthen their immune, circulatory, lymphatic, and respiratory systems to promote health, vitality, and inner peace. Blending a compassionate voice with a profound grasp of how the female body functions as an energy system, Eden presents what is sure to become a classic book on the subject of women’s health.

  • Sales Rank: #39018 in Books
  • Brand: Eden, Donna/ Feinstein, David/ Northrup, Christiane (FRW)
  • Published on: 2008-08-21
  • Released on: 2008-08-21
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.20" h x .90" w x 7.50" l, 1.61 pounds
  • Binding: Paperback
  • 352 pages

From Publishers Weekly
Eden (Energy Medicine) conducts workshops and lectures on the ancient practice of healing the body via its own energy systems. The first two chapters of her latest book serve as a primer, introducing nine basic energy systems, including the chakras, the meridians and the aura. Eden explains how keeping these energy systems balanced and flowing can help prevent illness, promote well-being and aid the body in self-healing. She also notes that while energy healing has been labeled an alternative method, its influence and importance has been increasingly recognized by research scientists and mainstream physicians. Eden then delves into a fascinating chapter-by-chapter discussion of health issues of interest to women, ranging from hormones, menstruation, sexuality, pregnancy and fertility to menopause and weight management, with accompanying energy exercises related to each topic. Included are tips to relieve PMS symptoms and hot flashes, techniques that get sexual energy flowing and a variety of movements designed to maintain overall energy balance. Proponents of energy work will no doubt welcome Eden's new book, and open-minded readers unfamiliar with the concept of energy medicine may be lured by methods that are noninvasive, free of charge and freely available at one's own fingertips. (Aug.)
Copyright � Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

Review
"Eden delivers an excellent, comprehensive guide to a unique combination of ancient Eastern and modern Western health-care techniques."
--PUBLISHERS WEEKLY

"This book is a gold mine of information for people practicing or teaching energy-based body work. After more than three decades of practicing and teaching energy healing, the author has plenty of tools to pass along. She does so very clearly, elaborating with personal stories and scientific research."
—Anna Jedrziewski, New Age Retailing

"Even the most hard-nosed doctor will admit that some people have a healing presence that makes us--and our immune systems--better than before. Donna Eden is one of those rare healers."
--Gloria Steinem

"It's time for minds to open and bodies to heal. Read, listen and explore your intimate ghealing abilities."
--Bernie Siegel, M.D., author of Love, Medicine and Miracles

"Donna Eden is one of the most joyous and effective pioneers in the rapidly expanding and vitally important frontier called energy medicine. This book, the classic in hands-on energy medicine, is an enormously practical guide that sings with compassion, integrity, and wisdom."
--Christiane Northrup

"Donan Eden's body-energy work is perhaps the most brilliant, comprehensive and effective system in the genre that I have ever seen."
--Jean Houston, The Possible Dream

"Donna Eden's wonderful book gives women a heartfelt and very useful guide to restoring their female health and balance through effective, energy-based therapies."
--Susan Lark, M.D.

About the Author
Donna Eden is among the world's most sought, most joyous, and most authoritative spokespersons for energy medicine. Her abilities as a healer are legendary. She has taught some 50,000 people worldwide, both laypeople and professionals, how to understand the body as an energy system. Now you can study with her through her videos, DVDs, books, and other home study resources.

David Feinstein, Ph.D., is a clinical psychologist who serves as national director of the Energy Medicine Institute.��

Donna Eden has been teaching people how to understand their body's energies for more than twenty-five years. She has treated more than ten thousand clients individually and has taught hundreds of classes throughout the world.��

Gary Craig is the founder of Emotional Freedom Techniques (EFT), the most widely used of all the techniques within the burgeoning new field of energy psychology.

Most helpful customer reviews

2 of 2 people found the following review helpful.
then you wasted $30 tops
By Lauren Johnson
Just opened the book an hour ago. Read the first chapter and started into the exercises in the second.

I honestly did not know how I was going to feel about this. I have tried so many supplements and "alternative therapies", including several thousand dollars with a naturopath to see temporary but fleeting results. I've been experiencing deep depression and anxiety over the last week, but in and off since high school. Two exercises in with this book and I am convinced. I will be "connecting heaven and earth" morning, noon and night for the rest of my life. I'm in awe of how I feel right now.

I feel energy I haven't felt in 3 years... But since I just did this at night, I'm really hoping I can go to sleep!

Do yourself a favor and try this. If it really doesn't work, then you wasted $30 tops. If it does, you could save yourself thousands of dollars and months/years...

6 of 6 people found the following review helpful.
Exercises Any Woman Can Do, Can Be Used Alongside Conventional Medicine
By L. Erickson
I can't believe I haven't reviewed this book before - I have owned it for 2 years and recommended it to many people, all of whom have loved it. The author, Donna Eden, is an energy healer and teacher who draws upon several different energy medicine traditions for her approach - chakra work, Traditional Chinese medicine (meridians), reiki, aura healing, and others, as well as mainstream medical science. This book is written for any woman - you do not need a background in energy systems or medicine to use it. It revolves around exercises that anyone can do to balance, clear, and strengthen various aspects of their energy body. These may be used alongside conventional medicine and other alternative medicine approaches.

At the beginning of the book, Ms. Eden covers the basics of energy medicine, and her view of the problems with conventional Western medicine. She then offers a daily energy routine, that takes about 5 minutes - a collection of breathing, movement, and visualization techniques for cleansing and strengthening your energy body on a daily basis. The book then focuses chapter by chapter on specific phases of a woman's life or specific health issues - hormonal balance, a healthy menstrual cycle, fertility and pregnancy, menopause, and weight management.

It does take some effort to get the most out of the book. Personally, I xeroxed the daily routine, and then a few additional exercises that applied to specific health concerns I have, and combined them into a personalized daily routine. I don't do it every day, but I try, and I do something almost every day. I have found these to be a great prelude to meditation, and I have felt a definite improvement in my energy level and flow. I have friends that use exercises only sporadically, but still felt they got so much out of reading the book.

I highly recommend - along with Women's Bodies, Women's Wisdom by Dr. Christiane Northrup, this is a book I think every woman should own!

6 of 6 people found the following review helpful.
another MD conversion
By T. D. Woods
As an MD frustrated with frequent harm inherent in so many of the treatment options I see prescribed for my patients by other physicians or faced with my training that pushes interventions rife with risk of harm, I am exceptionally pleased to see wise and non harmful options that are effective far beyond expectations and invariably NON harmful. From an obviously well meaning and experientially blessed wisdom, Ms Eden repeatedly offers practical and insightful techniques that are only challenging because of what I would call Western and Ivory Tower prejudice, and my educational background has Ivory Tower written all over it. If you have any stress related illnesses, want to embrace your own body's wisdom or you treat patients in any capacity, I strongly encourage you to invest in this body of teaching. It can change your life if only you drop preconceptions and try it. It should help that this western interpretation is based in thousands of years of traditional Chinese medicine that hasn't prevailed as complimentary medicine by chance.

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Sunday, 20 January 2013

[I769.Ebook] Ebook Free Creative Interventions for Troubled Children & Youth, by Liana Lowenstein, MSW

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Creative Interventions for Troubled Children & Youth, by Liana Lowenstein, MSW

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Creative Interventions for Troubled Children & Youth, by Liana Lowenstein, MSW

This best-selling collection is filled with creative assessment and treatment techniques for use in individual, group, and family settings. The book begins with a variety of engaging assessment activities providing clinicians with diagnostic tools to assist in treatment planning. The remaining four chapters provide activities to help children and teens identify feeling states, cope with emotional difficulties, strengthen interpersonal skills, and enhance self-esteem. The last section of the book describes the graduation ceremony that can be incorporated as part of the child's termination process. Each activity is described within a framework that recommends age suitability, preferred treatment modality, and appropriate stage of treatment. Materials needed to complete the activity are outlined. Several activities include worksheets that may be reproduced for use with clients. The book includes detailed instructions for all activities and a discussion section that further clarifies application and process. Activities are geared to 4-16 year-olds. Mental health professionals and teachers will find this book invaluable.

  • Sales Rank: #47821 in Books
  • Brand: Brand: Champion Press (Canada)
  • Model: 3737351
  • Published on: 1999-04-24
  • Original language: English
  • Number of items: 1
  • Dimensions: 11.00" h x 8.50" w x .50" l, .80 pounds
  • Binding: Paperback
  • 112 pages
Features
  • Used Book in Good Condition

Review
Mental health professionals are sure to find a number of creative ideas that they can put right to use in their practice. Highly recommended. ---Charles E. Schaefer, Ph.D

Aptly named, this resource is filled with creative interventions that help our youth to navigate the troubled waters of childhood. Covering topics that range from emotional literacy to self-esteem building, the techniques presented are both practical and playful. The flexible format of the book allows room for interventions to be used for individual, family or group sessions. Mental health professionals who work with children and families will find this a valuable addition to their libraries. ---Paris Goodyear-Brown, LCSW, RPT-S

This work by Liana Lowenstein is the essence of creativity itself. The activities are based on sound developmental principles and grounded in a rich understanding of the psychological issues that children and youth struggle with. The book is written in a clear and accessible format that all those who work with troubled children will find imaginative and inspirational. Truly, a fine addition to the professional bookshelf. - --William S. Rowe, Ph.D.

Aptly named, this resource is filled with creative interventions that help our youth to navigate the troubled waters of childhood. Covering topics that range from emotional literacy to self-esteem building, the techniques presented are both practical and playful. The flexible format of the book allows room for interventions to be used for individual, family or group sessions. Mental health professionals who work with children and families will find this a valuable addition to their libraries. ---Paris Goodyear-Brown, LCSW, RPT-S

This work by Liana Lowenstein is the essence of creativity itself. The activities are based on sound developmental principles and grounded in a rich understanding of the psychological issues that children and youth struggle with. The book is written in a clear and accessible format that all those who work with troubled children will find imaginative and inspirational. Truly, a fine addition to the professional bookshelf. ---William S. Rowe, Ph.D.

About the Author
Liana Lowenstein, MSW, is an author, sought-after speaker, and practitioner with over 22 years of specialized work with children, adolescents and families. She provides clinical supervision to mental health practitioners and consults to several mental health agencies. She has a reputation as a dynamic workshop leader and has presented trainings across North America and abroad. She is a Certified Child Psychotherapist-Supervisor and she serves on the board of the Canadian Association for Child and Play Therapy (CACPT). She is founder of Champion Press Publishing Company and has authored or edited numerous publications including the highly-acclaimed books, Paper Dolls & Paper Airplanes: Therapeutic Exercises for Sexually Traumatized Children (with Crisci & Lay, 1997), Creative Interventions for Troubled Children & Youth (1999), More Creative Interventions for Troubled Children & Youth (2002), Creative Interventions for Children of Divorce (2006), and Creative Interventions for Bereaved Children (2006), Assessment and Treatment Activities for Children, Adolescents, and Families: Practitioners Share Their Most Effective Techniques (Volume One published in 2008, Volume Two published in 2010) and Creative Family Therapy Techniques (2010). Her books are known for their innovative and engaging therapeutic techniques for use with children, teens, and families.

Most helpful customer reviews

5 of 5 people found the following review helpful.
Great ideas for activities
By Johnnie B. Ward
I use this book almost every day; the activites and ideas for kid's groups are wonderful and most are good for all age groups. The best part about this book is that the author has included the objectives and goals for ea group activity-a bonus for those of us doing tx plans and progress notes. Love this book!

3 of 3 people found the following review helpful.
Simply Brilliant
By Justice League
This book is a Godsend! I'm a fairly "green" counselor, and I recently began working with my local child protective services agency. I can't tell you how helpful and empowering Lowenstein's suggested play therapy techniques have been to me, and most importantly, my clients! I'm buying ALL of her books ASAP!

0 of 0 people found the following review helpful.
Good Resource
By Mary A. Lewis
This book was in wonderful condition when received and had many ideas for children and therapists.

See all 79 customer reviews...

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Friday, 18 January 2013

[M509.Ebook] Get Free Ebook Hooked: How to Build Habit-Forming Products, by Nir Eyal

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Hooked: How to Build Habit-Forming Products, by Nir Eyal

How do successful companies create products people can’t put down?

Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us?

Nir Eyal answers these questions (and many more) by explaining the “Hook Model”―a four steps process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back over and over again, without depending on costly advertising or aggressive messaging.

Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a startup founder―not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, startup founders, and anyone who seeks to understand how products influence our behavior.

Eyal provides listeners with:

• Practical insights to create user habits that stick.
• Actionable steps for building products people love.
• Fascinating examples from the iPhone to Twitter, Pinterest to the Bible App, and many other habit-forming products.

  • Sales Rank: #3284394 in Books
  • Brand: imusti
  • Published on: 2014-11-06
  • Original language: English
  • Dimensions: 8.03" h x 1.02" w x 5.43" l, .75 pounds
  • Binding: Hardcover
Features
  • PENGUIN GROUP

Review
"Hooked gives you the blueprint for the next generation of products. Read Hooked or the company that replaces you will."
- Matt Mullenweg, Founder, WordPress

"Nir's work is an essential crib sheet for any startup looking to understand user psychology."
- Dave McClure, Founder 500 Startups

"When it comes to driving engagement and building habits, Hooked is an excellent guide into the mind of the user."�
- Andrew Chen, Technology Writer and Investor

"You'll read this. Then you'll hope your competition isn't reading this. It's that good."�
- Stephen P. Anderson, Author of "Seductive Interaction Design"

About the Author
Nir Eyal spent years in the video gaming and advertising industries where he learned, applied, and at times rejected, techniques described in Hooked to motivate and influence users. He has taught courses on applied consumer psychology at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design and is a frequent speaker at industry conferences and at Fortune 500 companies. His writing on technology, psychology, and business appears in the Harvard Business Review, The Atlantic, TechCrunch, and Psychology Today.

Excerpt. � Reprinted by permission. All rights reserved.

contents

introduction

Seventy-nine percent of smartphone owners check their device within fifteen minutes of waking up every morning.1 Perhaps more startling, fully one-third of Americans say they would rather give up sex than lose their cell phones.2

A 2011 university study suggested people check their phones thirty-four times per day.3 However, industry insiders believe that number is closer to an astounding 150 daily sessions.4

Face it: We’re hooked.

The technologies we use have turned into compulsions, if not full-fledged addictions. It’s the impulse to check a message notification. It’s the pull to visit YouTube, Facebook, or Twitter for just a few minutes, only to find yourself still tapping and scrolling an hour later. It’s the urge you likely feel throughout your day but hardly notice.

Cognitive psychologists define habits as “automatic behaviors triggered by situational cues”: things we do with little or no conscious thought.5 The products and services we use habitually alter our everyday behavior, just as their designers intended.6 Our actions have been engineered.

How do companies, producing little more than bits of code displayed on a screen, seemingly control users’ minds? What makes some products so habit forming?

Forming habits is imperative for the survival of many products. As infinite distractions compete for our attention, companies are learning to master novel tactics to stay relevant in users’ minds. Amassing millions of users is no longer good enough. Companies increasingly find that their economic value is a function of the strength of the habits they create. In order to win the loyalty of their users and create a product that’s regularly used, companies must learn not only what compels users to click but also what makes them tick.

Although some companies are just waking up to this new reality, others are already cashing in. By mastering habit-forming product design, the companies profiled in this book make their goods indispensable.

FIRST TO MIND WINS

Companies that form strong user habits enjoy several benefits to their bottom line. These companies attach their product to internal triggers. As a result, users show up without any external prompting.

Instead of relying on expensive marketing, habit-forming companies link their services to the users’ daily routines and emotions.7 A habit is at work when users feel a tad bored and instantly open Twitter. They feel a pang of loneliness and before rational thought occurs, they are scrolling through their Facebook feeds. A question comes to mind and before searching their brains, they query Google. The first-to-mind solution wins. In chapter 1 of this book, we explore the competitive advantages of habit-forming products.

How do products create habits? The answer: They manufacture them. While fans of the television show Mad Men are familiar with how the ad industry once created consumer desire during Madison Avenue’s golden era, those days are long gone. A multiscreen world of ad-wary consumers has rendered Don Draper’s big-budget brainwashing useless to all but the biggest brands.

Today, small start-up teams can profoundly change behavior by guiding users through a series of experiences I call hooks. The more often users run through these hooks, the more likely they are to form habits.

How I Got Hooked

In 2008 I was among a team of Stanford MBAs starting a company backed by some of the brightest investors in Silicon Valley. Our mission was to build a platform for placing advertising into the booming world of online social games.

Notable companies were making hundreds of millions of dollars selling virtual cows on digital farms while advertisers were spending huge sums of money to influence people to buy whatever they were peddling. I admit I didn’t get it at first and found myself standing at the water’s edge wondering, “How do they do it?”

At the intersection of these two industries dependent on mind manipulation, I embarked upon a journey to learn how products change our actions and, at times, create compulsions. How did these companies engineer user behavior? What were the moral implications of building potentially addictive products? Most important, could the same forces that made these experiences so compelling also be used to build products to improve people’s lives?

Where could I find the blueprints for forming habits? To my disappointment, I found no guide. Businesses skilled in behavior design guarded their secrets, and although I uncovered books, white papers, and blog posts tangentially related to the topic, there was no how-to manual for building habit-forming products.

I began documenting my observations of hundreds of companies to uncover patterns in user-experience designs and functionality. Although every business had its unique flavor, I sought to identify the commonalities behind the winners and understand what was missing among the losers.

I looked for insights from academia, drawing upon consumer psychology, human-computer interaction, and behavioral economics research. In 2011 I began sharing what I learned and started working as a consultant to a host of Silicon Valley companies, from small start-ups to Fortune 500 enterprises. Each client provided an opportunity to test my theories, draw new insights, and refine my thinking. I began blogging about what I learned at NirAndFar.com, and my essays were syndicated to other sites. Readers soon began writing in with their own observations and examples.

In the fall of 2012 Dr. Baba Shiv and I designed and taught a class at the Stanford Graduate School of Business on the science of influencing human behavior. The next year, I partnered with Dr. Steph Habif to teach a similar course at the Hasso Plattner Institute of Design.

These years of distilled research and real-world experience resulted in the creation of the Hook Model: a four-phase process companies use to forms habits.

Through consecutive Hook cycles, successful products reach their ultimate goal of unprompted user engagement, bringing users back repeatedly, without depending on costly advertising or aggressive messaging.

While I draw many examples from technology companies given my industry background, hooks are everywhere—in apps, sports, movies, games, and even our jobs. Hooks can be found in virtually any experience that burrows into our minds (and often our wallets). The four steps of the Hook Model provide the framework for the chapters of this book.

The Hook Model

1. Trigger

A trigger is the actuator of behavior—the spark plug in the engine. Triggers come in two types: external and internal.8 Habit-forming products start by alerting users with external triggers like an e-mail, a Web site link, or the app icon on a phone.

For example, suppose Barbra, a young woman in Pennsylvania, happens to see a photo in her Facebook News Feed taken by a family member from a rural part of the state. It’s a lovely picture and because she is planning a trip there with her brother Johnny, the external trigger’s call to action (in marketing and advertising lingo) intrigues her and she clicks. By cycling through successive hooks, users begin to form associations with internal triggers, which attach to existing behaviors and emotions.

When users start to automatically cue their next behavior, the new habit becomes part of their everyday routine. Over time, Barbra associates Facebook with her need for social connection. Chapter 2 explores external and internal triggers, answering the question of how product designers determine which triggers are most effective.

2. Action

Following the trigger comes the action: the behavior done in anticipation of a reward. The simple action of clicking on the interesting picture in her news feed takes Barbra to a Web site called Pinterest, a “social bookmarking site with a virtual pinboard.”9

This phase of the Hook, as described in chapter 3, draws upon the art and science of usability design to reveal how products drive specific user actions. Companies leverage two basic pulleys of human behavior to increase the likelihood of an action occurring: the ease of performing an action and the psychological motivation to do it.10

Once Barbra completes the simple action of clicking on the photo, she is dazzled by what she sees next.

3. Variable Reward

What distinguishes the Hook Model from a plain vanilla feedback loop is the Hook’s ability to create a craving. Feedback loops are all around us, but predictable ones don’t create desire. The unsurprising response of your fridge light turning on when you open the door doesn’t drive you to keep opening it again and again. However, add some variability to the mix—suppose a different treat magically appears in your fridge every time you open it—and voil�, intrigue is created.

Variable rewards are one of the most powerful tools companies implement to hook users; chapter 4 explains them in further detail. Research shows that levels of the neurotransmitter dopamine surge when the brain is expecting a reward.11 Introducing variability multiplies the effect, creating a focused state, which suppresses the areas of the brain associated with judgment and reason while activating the parts associated with wanting and desire.12 Although classic examples include slot machines and lotteries, variable rewards are prevalent in many other habit-forming products.

When Barbra lands on Pinterest, not only does she see the image she intended to find, but she is also served a multitude of other glittering objects. The images are related to what she is generally interested in—namely things to see on her upcoming trip to rural Pennsylvania—but there are other things that catch her eye as well. The exciting juxtaposition of relevant and irrelevant, tantalizing and plain, beautiful and common, sets her brain’s dopamine system aflutter with the promise of reward. Now she’s spending more time on Pinterest, hunting for the next wonderful thing to find. Before she knows it, she’s spent forty-five minutes scrolling.

Chapter 4 also explores why some people eventually lose their taste for certain experiences and how variability impacts their retention.

4. Investment

The last phase of the Hook Model is where the user does a bit of work. The investment phase increases the odds that the user will make another pass through the Hook cycle in the future. The investment occurs when the user puts something into the product of service such as time, data, effort, social capital, or money.

However, the investment phase isn’t about users opening up their wallets and moving on with their day. Rather, the investment implies an action that improves the service for the next go-around. Inviting friends, stating preferences, building virtual assets, and learning to use new features are all investments users make to improve their experience. These commitments can be leveraged to make the trigger more engaging, the action easier, and the reward more exciting with every pass through the Hook cycle. Chapter 5 delves into how investments encourage users to cycle through successive hooks.

As Barbra enjoys endlessly scrolling through the Pinterest cornucopia, she builds a desire to keep the things that delight her. By collecting items, she gives the site data about her preferences. Soon she will follow, pin, repin, and make other investments, which serve to increase her ties to the site and prime her for future loops through the Hook.

A New Superpower

Habit-forming technology is already here, and it is being used to mold our lives. The fact that we have greater access to the web through our various connected devices—smartphones and tablets, televisions, game consoles, and wearable technology—gives companies far greater ability to affect our behavior.

As companies combine their increased connectivity to consumers, with the ability to collect, mine, and process customer data at faster speeds, we are faced with a future where everything becomes potentially more habit forming. As famed Silicon Valley investor Paul Graham writes, “Unless the forms of technological progress that produced these things are subject to different laws than technological progress in general, the world will get more addictive in the next 40 years than it did in the last 40.”13 Chapter 6 explores this new reality and discusses the morality of manipulation.

Recently, a blog reader e-mailed me, “If it can’t be used for evil, it’s not a superpower.” He’s right. And under this definition, building habit-forming products is indeed a superpower. If used irresponsibly, bad habits can quickly degenerate into mindless, zombielike addictions.

Did you recognize Barbra and her brother Johnny from the previous example? Zombie film buffs likely did. They are characters from the classic horror flick Night of the Living Dead, a story about people possessed by a mysterious force, which compels their every action.14

No doubt you’ve noticed the resurgence of the zombie genre over the past several years. Games like Resident Evil, television shows like The Walking Dead, and movies including World War Z are a testament to the creatures’ growing appeal. But why are zombies suddenly so fascinating? Perhaps technology’s unstoppable progress—ever more pervasive and persuasive—has grabbed us in a fearful malaise at the thought of being involuntarily controlled.

Although the fear is palpable, we are like the heroes in every zombie film—threatened but ultimately more powerful. I have come to learn that habit-forming products can do far more good than harm. Choice architecture, a concept described by famed scholars Thaler, Sunstein, and Balz in their same-titled scholarly paper, offers techniques to influence people’s decisions and affect behavioral outcomes. Ultimately, though, the practice should be “used to help nudge people to make better choices (as judged by themselves).”15 Accordingly, this book teaches innovators how to build products to help people do the things they already want to do but, for lack of a solution, don’t do.

Hooked seeks to unleash the tremendous new powers innovators and entrepreneurs have to influence the everyday lives of billions of people. I believe the trinity of access, data, and speed presents unprecedented opportunities to create positive habits.

When harnessed correctly, technology can enhance lives through healthful behaviors that improve our relationships, make us smarter, and increase productivity.

The Hook Model explains the rationale behind the design of many successful habit-forming products and services we use daily. Although not exhaustive given the vast amount of academic literature available, the model is intended to be a practical tool (rather than a theoretical one) made for entrepreneurs and innovators who aim to use habits for good. In this book I have compiled the most relevant research, shared actionable insights, and provided a practical framework designed to increase the innovator’s odds of success.

Hooks connect the user’s problem with a company’s solution frequently enough to form a habit. My goal is to provide you with a deeper understanding of how certain products change what we do and, by extension, who we are.

HOW TO USE THIS BOOK

At the end of each section, you’ll find a few bulleted takeaways. Reviewing them, jotting them down in a notebook, or sharing them on a social network is a great way to pause, reflect, and reinforce what you have read.

Building a habit-forming product yourself? If so, the “Do This Now” sections at the end of subsequent chapters will help guide your next steps.

REMEMBER & SHARE


���•�Habits are defined as “behaviors done with little or no conscious thought.”
���•�The convergence of access, data, and speed is making the world a more habit-forming place.
���•�Businesses that create customer habits gain a significant competitive advantage.
���•�The Hook Model describes an experience designed to connect the user’s problem to a solution frequently enough to form a habit.
���•�The Hook Model has four phases: trigger, action, variable reward, and investment.

1

The Habit Zone

When I run, I zone out. I don’t think about what my body is doing and my mind usually wanders elsewhere. I find it relaxing and refreshing, and run about three mornings each week. Recently, I needed to take an overseas client call during my usual morning run time. “No biggie,” I thought. “I can run in the evening instead.” However, the time shift created some peculiar behaviors that night.

I left the house for my run at dusk and as I was about to pass a woman taking out her trash, she made eye contact and smiled. I politely saluted her with “Good morning!” and then caught my mistake: “I mean, good evening! Sorry!” I corrected myself, realizing I was about ten hours off. She furrowed her brow and cracked a nervous smile.

Slightly embarrassed, I noted how my mind had been oblivious to the time of day. I chided myself not to do it again, but within a few minutes I passed another runner and again—as if possessed—I blurted out, “Good morning!” What was going on?

Back home, during my normal post-run shower, my mind began to wander again as it often does when I bathe. My brain’s autopilot switch turned on and I proceeded with my daily routine, unaware of my actions.

It wasn’t until I felt the nick of the razor cutting my face that I realized I had lathered up and started shaving. Although it is something I do every morning, shaving was painfully unnecessary in the evening. And yet I’d done it anyway, unknowingly.

The evening version of my morning run had triggered a behavioral script that instructed my body to carry out my usual run-related activities—all without mindful awareness. Such is the nature of ingrained habits—behaviors done with little or no conscious thought—which, by some estimates, guide nearly half of our daily actions.1

Habits are one of the ways the brain learns complex behaviors. Neuroscientists believe habits give us the ability to focus our attention on other things by storing automatic responses in the basal ganglia, an area of the brain associated with involuntary actions.2

Habits form when the brain takes a shortcut and stops actively deliberating over what to do next.3 The brain quickly learns to codify behaviors that provide a solution to whatever situation it encounters.

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152 of 157 people found the following review helpful.
This is the absolute best book on product development I've ever read
By J. Walnes
If you're trying to build the next big app, you need user engagement. This book lays down a model building engagement by having users constantly return to your app. In the beginning this is prompted, but eventually it'll become instinct. This is how viral loops are formed.

It lays out the "Hook Model", a basic framework of the 4 key stages of each loop:

1. Trigger: How does the loop initiate? In the beginning this may be through external triggers (such as an email, notification, icon badge, etc) but through successive loops the user eventually creates internal triggers where a particular thought or emotion will send them back to your product.

2. Action: Once the user is aware they need to use your product (through the trigger), what it the simplest action they can perform to get some kind of reward. For example a Facebook "Like".

3. Variable reward: How are they rewarded for this behavior? This could be social validation (e.g. "my friends approve!"), collection of material resources (e.g. add a photo to a collection) or personal gratification (e.g. inbox zero). The "variable" part is important - rewards should not always be predictable, encouraging users to repeat the cycle.

4. Investment: Finally, the user needs to put something back in to increase the chance of repeating the loop. This could be content (e.g. a book in your Kindle), user entered data (e.g. profile information or linked accounts), reputation (e.g. something to gain a 5 star seller review), or a learned skill (e.g. I'm now really good at this software program). The investment also sets up the trigger to for the next cycle of the loop.

This book is a really easy read. I wanted something that would get to the crux of the problem and set out a practical framework of how to apply it with examples, without being overly verbose on history and research. It delivered.

21 of 21 people found the following review helpful.
A must-read! Super inspiring and down-to-earth
By Zornitsa Tomova
"Hooked" presents a simple, yet very useful model to channel your thoughts when building a product you want to get in the hands of millions. It's quick to read (only 140 pages), to-the-point and made a world of difference to our concept&design challenges. We used it a lot to model the behavior of our users and figure out specific areas we missed and needed to focus on in order to get engagement.

Another great value of the book is the in-depth analysis of the hooks we are subject to every day (in Twitter, Facebook, Pinterest, Instagram etc). As you go around the everyday loop you know so well from the user perspective, you see in a structured way the other side of the coin. The side of the people who know how to design behavior patterns and make others tick.

I closed 'Hooked' with a much better understanding of social&scalable products and a lot of interesting ideas for what our team is building. These came from the numerous examples and case studies, as well as the structured questions you can answer at the end of each chapter.

If you'd like to learn about habits and how they are built&changed in general, I'd recommend 'The Power of Habit' book by Charles Duhigg. If you want to understand how habits are formed in the world of technology, startups and software and mobile products, "Hooked" is the book for you. It's built on the same solid research base, yet much closer to practice and much more relevant to today's tech world.

Thank you Nir Eyal for this amazing book!

32 of 33 people found the following review helpful.
Must read for product/UX designer
By dsetia_1
As a designer, I'm always interested in user's behavior and motivation. This book provides insights for both in a way that's well structured (hook model as a framework).

I also appreciate the real world examples and stories that show the concepts discussed in action.

This book already changed my design approach and thinking and I'm sure that I'll be using this book as a reference as I do my work.

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[U669.Ebook] Ebook The shaky game; Einstein, realism, and the Quantum Theory., by Arthur Fine

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The shaky game; Einstein, realism, and the Quantum Theory., by Arthur Fine

  • Published on: 1997
  • Binding: Paperback

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Saturday, 5 January 2013

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Snow White: A Graphic Novel, by Matt Phelan

Award-winning graphic novelist Matt Phelan delivers a darkly stylized noir Snow White set against the backdrop of Depression-era Manhattan.

The scene: New York City. The dazzling lights cast shadows that grow ever darker as the glitzy prosperity of the Roaring Twenties screeches to a halt. Enter a cast of familiar characters: a young girl, Samantha White, returning after being sent away by her cruel stepmother, the Queen of the Follies, years earlier; her father, the King of Wall Street, who survives the stock market crash only to suffer a strange and sudden death; seven street urchins, brave protectors for a girl as pure as snow; and a mysterious stock ticker that holds the stepmother in its thrall, churning out ticker tape imprinted with the wicked words "Another . . . More Beautiful . . . KILL." In a moody, cinematic new telling of a beloved fairy tale, extraordinary graphic novelist Matt Phelan captures the essence of classic film noir on the page—and draws a striking distinction between good and evil.

  • Sales Rank: #19755 in Books
  • Published on: 2016-09-13
  • Released on: 2016-09-13
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.02" h x .77" w x 6.56" l, 1.25 pounds
  • Binding: Hardcover
  • 216 pages

From School Library Journal
Gr 4–8—Spanning the Roaring Twenties and the Great Depression, Phelan's noir-esque adaption of the classic fairy tale is atmospheric, clever, and touching. Samantha White, affectionately called Snow White by her ailing mother, is sent off to a boarding school as her father, the King of Wall Street, grieves his wife's death by marrying the dazzling Queen of the Follies. Banished from her home by her stepmother, the young woman returns a decade later after her father's mysterious death. Not content with the fortune left to her in her husband's will, the menacing bob-haired villain dispatches Mr. Hunter to kill off Snow, who gets lost in Hooverville, where she encounters the Seven, a group of diverse street kids who take her in. The graphic novel plays with the source material, using the trappings of the time period to add depth and nuance to the narrative. With the dramatics, pacing, and mostly black-and-white palette of a silent film, the lush and stark watercolors showcase the good and evil aspects of the era to tell a timeless tale of love, betrayal, and family. Splashes of red are economically and strategically used to add drama to the presentation, from the drops of blood on Snow's mother's handkerchief to the scarlet of the poisonous apple. Themes of class are also explored here, making this a title worth sharing and studying at multiple levels. Especially resonant are the relationships that the heroine builds with her young protectors. The last few colorful pages will tug at heartstrings as Snow, the Seven, and an intrepid Detective Prince get their happy endings. VERDICT A stunning, genre-bending graphic novel for all middle grade and middle school collections.—Shelley Diaz, School Library Journal

Review
The visuals are deeply effective: entire sections are wordless, propelling the reader through dramatic scenes and inviting reflection during quiet, contemplative spots...Pencil, ink, and watercolor illustrations break out of loose panel structuring; sharp lines and shadow heighten tension and expanses of open white space sometimes draw the eye to a specific scene. This graphic novel will find a welcome home with fairy-tale fans who have outgrown the Disney version (or, less likely, the Grimm version) but still find the tale compelling.
—Bulletin of the Center for Children's Books (starred review)

Phelan (Bluffton) delivers a spectacular 20th-century update of "Snow White," transplanting the story to Jazz Age and Depression-era New York City, where themes of jealousy, beauty, and power find a comfortable home...Moody gray and sepia panels carry the story forward, punctuated by splashes of lurid red—for an animal heart, procured at a butcher’s shop, or an apple tainted with a syringe. Snow’s affectionate relationship with "the Seven," a group of street children, is among this adaptation’s most potent elements. The boys are hesitant to tell Snow their names, but readers will want tissues on hand when they finally do.
—Publishers Weekly (starred review)

Spanning the Roaring Twenties and the Great Depression, Phelan’s noir-esque adaption of the classic fairy tale is atmospheric, clever, and touching...Especially resonant are the relationships that the heroine builds with her young protectors. The last few colorful pages will tug at heartstrings as Snow, the Seven, and an intrepid Detective Prince get their happy endings. A stunning, genre-bending graphic novel for all middle grade and middle school collections.
—School Library Journal (starred review)

Phelan masterfully shifts a tale heavily reliant on magic and fantasy into a realistic and historical setting without compromising plausibility. Creating sweeping and dreamy watercolors that play with emotion and color, Phelan is an exquisite visual storyteller, and he lets expressive, wordless sequences carry a large portion of his interpretation. With a keen historical slant, a bit of action and intrigue, high visual interest, and the fairy-tale leaning, this will awe a wide readership. Brilliant.
—Kirkus Reviews (starred review)

Pencil, ink, and watercolor images (in mostly sepia tones, with occasional spots of color: red for the poisoned apple, for example) move readers’ eyes across each page, providing an appropriately cinematic noir sensibility. This cinematic effect is further enhanced by the feel of constant movement, the varied panel sizes, and a judicious use of text. Some scenes are wordless; for others, Phelan uses varied fonts to enhance the drama. By the final wordless all- color sequence (spoiler: there is a happy ending), it is clear that this is an original and darkly beautiful take on the classic tale.
—Horn Book

In a series of silent-movie-like vignettes, Phelan puts a Jazz Age spin on the classic tale of Snow White...Readers hungry for graphic adaptations of fairy tales will find their appetites slaked here.
—Booklist

Phelan’s wonderfully expressive and realistic faces do most of the storytelling, and readers will linger on the dynamic structure of each page, as the artist’s characteristic soft edges contrast with interesting page layouts...Fans of Brian Selznik’s books will enjoy this one.
—VOYA

With atmospheric, largely monochrome watercolors, Mr. Phelan reworks the old story with chilly elegance but also tenderness of heart:
—The Wall Street Journal

Featured/recommended in Holiday Gift Guide
—Publishers Weekly

About the Author
Matt Phelan is the author-illustrator of three previous graphic novels: the Scott O’Dell Award–winning The Storm in the Barn, Around the World, and Bluffton, which was nominated for three Will Eisner Comic Industry Awards, including Best Graphic Album. He is the author-illustrator of Druthers and the illustrator of many books for young readers, including Marilyn’s Monster by Michelle Knudsen and The Higher Power of Lucky by Susan Patron, winner of the Newbery Medal. Matt Phelan lives in Pennsylvania.

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0 of 0 people found the following review helpful.
A Great Addition to Your Graphic Novel Library
By Jennifer Druffel
I am always on the lookout for a great graphic novel to add to my classroom library. SNOW WHITE, by Matt Phelan, will be a great addition. I love the fact that this fairy tale of a story is set in the depression era. It reminds me of the greed that drives our society and motivates people to do the unthinkable. Yet, good will always prevail. We can find the kind, true-hearted people everywhere, if we look hard enough. I cannot wait to share this story with my daughters and my class of fifth-graders.

1 of 1 people found the following review helpful.
Dark and gritty; a unique spin on the original Snow White tale.
By Kelly Garbato
My name is Snow White, but my mother didn’t call me that to be funny.
She would say that the snow covers everything and makes the entire world beautiful.

###

* tick * tick * tick * KILL

###

I love a good fairy tale retelling, and this one is truly unique. Set in 1920s New York City, Matt Phelan’s SNOW WHITE is a gritty comic book adaptation with a decidedly noir spin.

Samantha White is just a child when her mother dies; the two are traipsing through a city landscape blanketed with snow when Mom doubles over coughing. On her kerchief are specks of blood. The year is 1918, and little Snow White is about to lose her mother to the “Spanish Flu.”

Fast-forward ten years. The widower Mr. White, a wealthy stockbroker, is instantly smitten with the newest It Girl, the star of Broadway, the Queen of Follies. They wed, Snow White is shipped off to boarding school, and the family somehow – magically – survives the stock market crash of 1929, which leaves so many of their peers destitute. Everything is okay-ish; that is, until our wicked stepmother receives ominous messages from her husband’s stock market ticker. Before long, Samantha’s father is dead and she’s on the run.

From the glamour of Broadway to the shanties of Hooverville, Phelan makes excellent use of the setting. Much of the artwork is rendered in shades of black, white, and tan, accentuating the story’s gritty atmosphere and noir influence. Little pops of color, particularly red – the bright, spotty blood on Mom’s handkerchief; the blush on Snow’s cheeks; the drugged apple she accepts from an elderly sidewalk vendor – call attention to important panels and props. The artwork has a rough quality, much like the streets Snow wanders when she is cast out of her childhood home.

Like the artwork, the dialogue is rather minimalist; yet if you are familiar with the story (and what American isn’t?), you should have no trouble following along. All of the various components – setting, plot, atmosphere, illustrations, and dialogue – work in harmony to deliver a Snow White that’s darker and more firmly rooted in reality than the original. The huntsman is a hired gun; the seven “dwarfs,” a group of homeless street kids. Yet there’s a touch of magical realism in the form of the Queen, linking this tale to its predecessors.

I also love the cover, which isn’t sad and naked, but rather designed to match both the front and back of the dust jacket.

Read it if: you fancy fairy tell retellings; you like the noir aesthetic; you’re a comic book fan, and want to try something a little different.

** Full disclosure: I received a free copy of this book for review from the publisher, Candlewick. **

1 of 1 people found the following review helpful.
The author did an excellent job reimagining a story that has been retold many times before in a new and exciting way.
By Jacquie @ Rattle the Stars
I love graphic novels! A few years ago I went through a phase where they were all I read, but I’m only now rediscovering how much I enjoy them. Of course, reading a graphic novel on my iPad is not ideal and because of the file some of the formatting was a bit off, but still, this book was well worth the issues that sprung up.

Almost everyone knows the story of Snow White. How her evil stepmother, blinded by jealousy, sends a huntsman to kill her. How Snow White is aided by the seven dwarfs, only to be tricked into eating a poisoned apple and the saved by a dashing prince. While most of those elements are in the graphic novel, the story and setting are turned on its head, creating a much more gritty and dark version of this well known fairytale.

The story takes place in New York City during the start of the Great Depression. Life during the 1920s had been good for Samantha Snow’s family, however, their fortunes change with the stock market. Her father dies under mysterious circumstances and her stepmother, enthralled by a ticker tape machine, becomes insanely jealous of Samantha’s wealth and beauty. After an attempt on her life, Samantha is helped by a group of street children and a no-nonsense police officer.

Snow White was a very quick read. I finished it in one sitting and this was mostly due to the fact that there aren’t many words. The story is primarily told through large black and white images. They are extremely detailed and yet come across as unfinished sketches. It reminded me of an old film. Of course, the lack of colour only further enhanced the fact that the story was set during a dark time period and Samantha’s suffering. The file did say that the images in the finished version of the book would be in colour, something that I don’t think is necessary at all. I really enjoyed the old and dark vibe they gave.

Overall, I highly recommend this graphic novel. The author did an excellent job reimagining a story that has been retold many times before in a new and exciting way.

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